Archive for the ‘Language in advertising’ Category

Double-take

May 1, 2014

Victor Steinbok found this on Google+ and passed it on to me; a great many sites have versions of it:

Note: These Tasty Crackers are Australian; the sale price is in Australian dollars.

Lots of people will do a double-take on seeing that sale sticker, which comes very close to offering tasty-ass crackers.

(more…)

Dingburg bubbles

April 29, 2014

Today’s Zippy:

(#1)

Fleer’s product was pink (hence the strip’s title, “In the pink”), apparently because that was the only coloring the inventor had on hand.

(more…)

Two cartoons from yesterday

April 28, 2014

From yesterday, a Luann passed on by David Craig on Facebook, and a Basic Instructions passed on by Scott  Meyer, also  on Facebook:

(#1)

(#2)

On the wording of ads, and on aggressive humor (in this case, knock-knock jokes).

(more…)

The poetry of green tea

April 25, 2014

Among the many teas sold by Tazo (from South Seattle WA) are three green teas that my daughter got for me recently, to replenish my supplies. The company is into lush, poetic descriptions of its products — quite entertaining, if you’re in the right mood.

The descriptive material comes in two parts: one part characterizes the taste of a tea, the other is copy poetically evoking a scene or feelings associated with it. Sometimes I think these are cool, but often I think they’re just funny.

(more…)

Three for the day (Easter)

April 20, 2014

Today’s crop of cartoons includes a Bizarro, a Zippy, and a Mother Goose and Grimm:

(#1)

(#2)

(#3)

(more…)

Startling image for Holy Week

April 18, 2014

In my e-mail this morning, an ad for gay porn from the Falcon / Raging Stallion Studios for Holy Week, with hot porn actor Adam Ramzi posing as Jesus (and the playful commercial slogan “It’s a Good Friday when it kicks off savings like this!”):

I haven’t been a believing (or practicing) Christian for decades, but still I found the image (in this context) unsettling at best.

Eventually I’ll post some X-rated images of Ramzi on AZBlogX and then add a link from this posting to that one: here.

Lurid Easter food

April 17, 2014

Passed on from several sources (e.g. here), this 1957 ad “for the gayest Easter Eggs”:


When this was posted on Facebook, I wrote there:

Wish the text were easier to read. the photos are vividly fabulous. or fabulously vivid.

Only the largest type is easily legible.

(more…)

The lure of trochaic tetrameter

March 20, 2014

A commercial for Cyvita is currently going the rounds. It promises

Longer, stronger, and more frequent erections

It begins with two rhyming trochees (SW SW), then branches out into two more complex feet, trochaic in feel but with leading weak (extrametrical) syllables ( ( WW ) SW and ( W ) SW).

Trochees are everywhere in English, and tetrameter is the predominant meter for folk verse of all kinds.

(more…)

Frivolity for Valentine’s

February 14, 2014

From Steven Levine, this remarkable advertising image:

Elsie the Cow, in a maid’s apron and nothing else — yielding a racy image — offering a very substantial breakfast. Smiling and dancing.

More on Elsie here.

Briefly noted: It’s not a razor

December 23, 2013

Heard, endlessly, on cable tv, an ad for a hair-removal system:

It’s not a razor. It’s not a laser. It’s No-No.

It’s also not a waxing treatment, but no doubt the razor / laser rhyme was hard to resist. So what is it?

Turns out it burns body hair away. Ouch.

It claims to be painless, but this is (for obvious reason) disputed by many users on the web. And there are many postings about the difficulties of negotiating the money-back guarantee.