Archive for the ‘Mascots’ Category

It’s a metaphor, son!

January 21, 2020

On Facebook recently, this supermarket snap, presumably from a store in Quebec, with a notable offering highlighted:


(#1) Five parts to the labeling: the name of the product in French (ailes de lapin); the name of the company (Canabec, a Quebec distributor of game — gibiers — and exotic meats; cf. elsewhere Plaisirs Gastronomiques, a Quebec company offering gourmet food, and Gaspésien, another Quebec fine food company); the name of the product in English (rabbit wings); the weight (in grams); and the price (in C$ / CA$ / CAD)

Much FB merriment over ailes de lapin ‘rabbit wings’, to which I responded:

Um, these are rabbit legs, right? Metaphorical? They resemble chicken wings and can be cooked in all the same ways. (Chinese rabbit wings are yummy.) M. Lapin: “Oh, that I had wings like a dove! for then I would fly away, and be at rest.” (Psalm 55) — later adding: “Oh, that I had wings like a rabbit! for then I would bound away, and be at rest.”

It’s a metaphor, son! A metaphor! Apparently one that is dead in Quebec, and so unremarkable in Quebecois — cf. Fr chauve-souris ‘bat’ (lit. ‘bald mouse’), Engl head of lettuce (where are its eyes and mouth?), and other dead metaphors that become entertaining when you attempt to breathe life back into them.

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Just one peanut

January 13, 2020

(Lots of off-color jokes, some of them gay-inflected, along with a number of peanut cartoons. So: crude, and perhaps not to everyone’s taste.)

Today’s Rhymes With Orange — entertaining if you get the crucial pop culture allusion, incomprehensible if you don’t:


(#1) An elephant at the doctor’s office, with an x-ray showing the contents of his stomach to be a top hat, a monocle, and a cane; in the face of this evidence, the doctor asks the patient if he’s sure that all he ate was one peanut (presupposing that the patient has claimed just that)

How does this even make sense, much less be funny? Even granting the poploric association between elephants and peanuts — which is actually pretty baffling (see below) — why do peanuts come up in #1 at all? We have a trio of men’s accessories and no visible peanuts.

There’s a hint in the bonus commentary on the left: elephant to elephant, “It’s a medical Mister-y”, where the clue is Mister. But the clue is useless if you don’t know your way around the symbolic figures of American commerce.

You have to be a friend of Mister Peanut.

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The sea eagle

September 30, 2019

Yesterday’s New York Times Magazine (in print) was “The Voyages Issue: Photographic dispatches from the extremities of the earth”, with one report from remote parts of Norway: “Majesty on the Wing: Enormous and indefatigable, sea eagles turn their daily hunt into a thrilling display of aerial dominance”. The introductory photo:


(#1) (photographs by Paolo Pellgrin, text by Helen Macdonald)

Notable to me because the sea eagle, or ern(e), is my onomastic totem animal, Arnold being etymologically the ‘eagle’ stem arn-/ern- + a variant of the ‘adult, strong’ stem alt-/ald-. I am eagle-strong (you may snicker at this; most people do). (In defense of my parents, Arnold is a common Swiss-German name; probably no one in the family had any idea of its etymology.)

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Chocolate-covered amidst the statuary

September 21, 2019

Today’s Zippy takes us to the shore of Lake Erie, in the roadside realm of Dolly Dimples (but, startlingly, it will end with the minstrel-show character Rastus and the Cream of Wheat box; you never know where things will go these days):

(#1)

DD is actually selling chocolates, statuary, and tchotchkes, not hamburgers. Her head is indeed unrealistically gigantic, but even with this selling point she’s probably not going to leave Silver Lake NY to pursue a failed movie career in L.A. (note the whimsical tense-aspect-mood semantics of intending to pursue a failed career).

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Annals of phallicity: symbol and simulacrum

August 22, 2019

(Warning: consider the subject; penises will be under discussion, so some will want to skip this posting.)

I’ll start with the logo of Herb’s Plumbing & Heating, 2562 Noble Rd., Cleveland OH:


(#1) Brawny man, a plumber, with a big wrench — the symbol of his trade, also (like wrenches in general) a phallic symbol, intensifying the masculinity of the image

This is garden-variety phallicity. But on Herb’s trucks, we get something more substantial: a phallic simulacrum, a representation of a penis (which is, however, also symbolically a wrench):

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Cheeseburger mouse

August 10, 2019

Today’s Zippy takes us to restaurant or diner whose mascot is a mouse offering a cheeseburger:

(#1)

The intersection of two genres: the cheese mouse mascot, in fiberglass images indigenous to Wisconsin; and the fiberglass cheeseburger, as advertising icon or pop-arty work.

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One more January 20th penguin

January 20, 2019

For Penguin Awareness Day, one more spheniscid moment, this time from Canada, where the creatures infest the banking industry.


(#1) Percy the Penguin, mascot of CIBC (formerly Canadian Imperial Bank of Commerce; CIBC is now an orphan initialism), in a 2015 ad

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Halloween detritus

November 6, 2018

A bit late for the train, a recent snack treat from mccormick.com  — McCormick & Co., the spice, seasonings, and condiments firm — that appeared on a Pinterest board for Halloween:

(#1)

Combining two pop-cultural items: zombies and nasal mucus, especially in the form of green boogers. Plus popcorn, of course.

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Panda Puffs and Fruity Pandas

November 4, 2018

A few days ago, on the 1st, another adventure in sugary breakfast cereals (and their names and their mascots): “Sweet stuff”, with a section on Trix Fruity Shapes. From the conglomerate General Mills, with a hyperactive rabbit mascot and the — to some ears — suggestive fruity in the name, plus enough sugar to make the stuff eligible to be labeled candy.

Now, thanks to a visit to the cereal section of my local Whole Foods, I can report on lower-sugar alternatives from two small environmentally earnest companies — still with adorable mascots and cute names. On the panda watch: Panda Puffs (from EnviroKidz) and, I suppose inevitably, Fruity Pandas (from Wild Kratts). Yes, fruity poofs, playful and good for you too.

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