Archive for the ‘Association’ Category

Spanish fetish all over the guy

March 10, 2020

(Extraordinarily steamy ad, Mr. Fetish Spain in nothing but a pageant banner, and raunchy mansexual talk, so dubious for kids and the sexually modest.)

Today’s Daily Jocks ad re-uses an earlier flagrantly NSFW image in an offer of “Spanish fetish brand Locker Gear” underwear. Well, besides the hot guys in the ad, there’s the parsing of the nominal expression Spanish fetish brand (as a modifier of the brand name Locker Gear).

And the text of the ad, with another significant bit boldfaced:

The DailyJocks Backroom hand picks the best fetish-wear brands from around the world & brings them directly to your inbox. [directly to your inbox was probably carefully chosen, but let that pass]

Check out our hottest new addition, Spanish fetish brand Locker Gear. Featuring a rugged, classic look on all of their products.

From jockstraps with an open pouch to chest harnesses or unlock your addiction with the zipper pouch jockstrap.

Then these two expressions triggered a chain of associations that led ultimately to the romantic comedy movie All Over the Guy.


Associating with Zippy

August 24, 2016

In today’s Zippy, our Pinhead falls into reveries of word association, prompted by the flatiron in his hand:


Not ironic words, but ferrous words, which takes us into the world of Ferris wheels, Ferris Bueller’s Day Off, Ferris mowers, Ferris State (in Big Rapids MI), Tim Ferris (the self-help writer and entrepreneur), Ferris TX and Ferris IL, Southern folklorist Bill Ferris (former chairman of the NEH), and from there we could branch into ferries and fairies and all sorts of good stuff.

Meanwhile, from percolate and percale, we can get all the perks available to those who only stand and iron.

Association by bracketing

May 27, 2015

A recent xkcd, “Bracket” (#1529):

Tremendously funny use of bracket diagrams for sports tournaments to do free association of names: shared first names (golfer Jack Nicklaus, actor Jack Nicholson), shared last names (golfer Arnold Palmer, musician Amanda Palmer), last shared with first (actor Tom Arnold, golfer Arnold Palmer), etc., often with other shared bits of form (like the /nɪk/ of Nicklaus and Nicholson). And more complex associations, like actor Rip Torn and singer-songwriter Natalie Imbruglia (and her song “Torn”).

Most of the associations run through long chains: Danny Glover to Donald Glover (last names, plus the D), Donald Glover to Donnie Wahlberg (first names, full and nick-), Donnie Wahlberg to Mark Wahlberg (last names — in fact they are brothers), Mark Wahlberg to Mark Ruffalo to Mark Shuttleworth (first names).

You could spend a day enjoying the trip through the diagram.