Archive for the ‘Logos’ Category
November 3, 2022
Return with me now to the middle of June, when I was impelled into the world of Zwicky logos, including not only ones for prominent Swiss commercial enterprises in grain, sewing thread, and real estate (the grain company is where it all started on 6/14), but also for beer (in Colorado), hair styling (also in Colorado), car repair (in Canton Aargau in Switzerland), and astronomical surveys (in California).
The original impulse came from Kyle Wohlmut, posting on Facebook on 6/14 “at Zwicky Areal”, with this photo taken from his commuter train:

(#1) KW > AZ (about the gnome in the logo): I don’t think that’s a very good likeness…
The logo in question:

(#2) The gnome is indeed not a good likeness of me
There ensued a confusion that turned out to have to do with the word Areal, but eventually it was established that the gnomic logo in #1 and #2 is for the Zwicky grain company (Schweizerische Schälmühle E. Zwicky AG), headquartered in a corner of Canton Thurgau; while the Zwicky sewing-thread company (now merged into the German company A&E Gütermann) and the real-estate company (Zwicky & Co AG, headquartered in the Zürich suburb of Wallisellen) base their logos on the Donald Brun silk-cat poster of the 1950s (which I’ve posted about repeatedly).
But Kyle’s note sent me on a search for Zwicky logos, which took me immediately to the 4 Noses Brewing Company in Broomfield CO, makers of Zwicky P (a Pilsner-style lager) and on to all the rest.
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Posted in Art, Language and food, Logos, Mascots, Signs and symbols, Zwickys | 2 Comments »
September 11, 2022
(Penis plush and dildos too, in detail, so not suitable for kids or the sexually modest.)
Breaking News for Penises: you can now purchase adorable soft-plush penis-simulacrum stuffed toys. Some for you to cuddle with. One that is, delightfully, a second-order simulacrum: a stuffed-toy simulacrum of a dildo, the dildo being a sex-toy simulacrum of a penis — and, even better, this one is a stuffed squeaky toy for dogs. Eventually, there will be a photo of Fido gently mouthing Peter Woofington, a gigantic plush play-dick in warm but unlikely flesh tones. With goofy crossed eyes.
As a bonus, you get two fabulous recordings of Billy Strayhorn’s jazz standard “Lush Life”: Ella Fitzgerald singing the words, John Coltrane transforming the music. Plus my confession that when I came across Peter I somehow missed the canine connection entirely and so fell to speculating about the anal life expectancy of a plush dick and to some alarm at the idea of taking into my body a dildo that squeaked (presumably with pleasure, but still).
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Posted in Gender and sexuality, Language and animals, Language of sex, Language play, Logos, Music, Phallicity, Puns, Signs and symbols, Toys | Leave a Comment »
August 30, 2022
Today’s Piccolo / Price Rhymes With Orange strip is a play on specific American tv commercials (with some gentle old-age mockery folded in), so will be baffling to any reader who doesn’t recognize the Kool-Aid Man mascot or know the wall-breaking “Oh Yeah!” tv ads featuring KAM:

(#1) There is, however, a hint to the reader in the “So not kool” (with kool instead of cool) in the title panel; note also the generational disparity reinforced by the GenX so there (see my 11/14/11 posting “GenX so“)
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Posted in Ambiguity, Context, Language and food, Language in advertising, Linguistics in the comics, Logos, Mascots, Technical and ordinary language, Understanding comics, Variation | 1 Comment »
August 18, 2022
Today’s Wayno / Piraro Bizarro, requiring a boatload of popcultural knowledge to understand:

(#1) The easy part: these are three anthropomorphic peanuts, M, M, F from left to right, and they are sitting at a bar, with drinks in front of them (If you’re puzzled by the odd symbols in the cartoon — Dan Piraro says there are 3 in this strip — see this Page.)
Somehow the meeting of these three exemplifies the N1 + N2 compound N wingnut / wing-nut / wing nut (which has 4 senses in NOAD, plus a bunch more you can imagine). But how?
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Posted in Ambiguity, Language and food, Language of sex, Libfixes, Linguistics in the comics, Logos, Mascots, Masculinity, Metaphor, Metonymy, Portmanteaus, Signs and symbols, Snowclonelet composites, Understanding comics | 4 Comments »
June 18, 2022
(This is obviously going to go where no kids or sexually modest people should go, and it’s going to get there fast.)
The commercial names Doggie Diner and Mr. Whippy, both surely conceived in all innocence, but, to the prepared mind, easily evoking sexual images (as it happens, my mind is prepared for man-on-man sexual images, so that’s where I’m inclined to go): the doggie / doggy position for anal intercourse; and a leatherman master whipping a leatherman slave.
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Posted in Double entendres, Homosexuality, Language and food, Language and the body, Language of sex, Linguistics in the comics, Logos, Mascots, Music, Parody, Phallicity, Signs and symbols, Trade names | Leave a Comment »
May 27, 2022
Knowing that the woolly mammoth is my primary totem animal, Anneli Meyer Korn has pointed me to this little slice of the University District in Seattle:

(#1) The Woolly Mammoth shoe store, 4303 University Way NE, Seattle, WA 98105: “Comfortable, high quality, good-looking shoes and excellent customer service”
And from Wikipedia, on the excellent qualities of Mammuthus primigenius, the original woolly mammoth:
The woolly mammoth coexisted with early humans, who used its bones and tusks for making art, tools, and dwellings, and hunted the species for food.
M. primigenius provided humans with comfort, offering up its huge bones to form into shelter, and beauty, in ivory carvings. Plus useful tools and life-sustaining meat. The Woolly Mammoth store’s shoes provide comfort and good looks, but can they be used as needles or stave off hunger? I thought not.
Still, those are damn fine shoes. Especially the Birkenstocks:
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Posted in Clothing, Language and animals, Linguistics in the comics, Logos, Mammoths, Pseudonyms, Shoes | Leave a Comment »
March 4, 2022
(It’s Tom of Finland time again, and this posting doesn’t shrink from the men’s sexual parts and man-man sexual acts that crowd ToF’s drawings, nor from street language for talking about these things, so this is very much not for kids or the sexually modest.)
Things were way too busy on Trois Lapins de Mars (which was both St. David’s Day and Shrove Tuesday), so I didn’t get around to posting the March page in my 2022 Tom of Finland calendar then. But here it is, in all its vernal working-class splendor:

(#1) In a 1988 drawing, three construction workers, on the right, experience the rising sap of spring — look, a footlong springing up! in early March! — while appreciating a police / military guy from (as you can see on his shoulder patch) the Tom’s Men force
Key observation: the scene is framed as a fantasy sexual encounter in which Uniform Guy displays himself as a lust object for Construction Guys, but in that encounter the wave of cruising is actually streaming in both directions.
Points to come:
— the construction-worker theme in ToF’s work
— ToF’s presentations of homomasculinity
— on categorization and labeling: a conceptual category I’ll call FORCES — which has no ordinary label in English — embracing the police and the military together
— on signs and symbols: the Male Triad symbol on the Tom’s Men shoulder patch worn by the uniformed guy and on his lapel
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Posted in Art, Categorization and Labeling, Gender and sexuality, Homosexuality, Logos, Masculinity, Signs and symbols | 1 Comment »
December 28, 2020
It starts with a photo that came up in a slideshow of things from Elizabeth Daingerfeld Zwicky’s image trove: Steven Levine and me, both in flannel shirts, in a time and a place and on an occasion that neither of us could identify — and EDZ wasn’t any help.

(#1) The flannel guys
Steven put it at roughly 20 years ago, because the shirt he’s wearing is one that he wore lovingly to death some years ago (cue Donovan singing “I Love My Shirt”). I still have my shirt, however, because it was one of a set of 5 or so L.L.Bean flannel shirts I bought late in the last century and have been carefully rotating over the intervening years, to make them last through as many winters as possible (I do love those shirts; among other things, they are lined).
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Posted in Clothing, Gender and sexuality, Logos, Music, My life | Leave a Comment »