From Andras Kornai, a link on my Facebook timeline, tagged as “for Mr. Alexander Adams”: a Schwa Fire piece, “The Name on the Cup: Brewing the Perfect Coffeenym” by Greg Uyeno. About choosing a name for ordering in a coffee shop with lots of background noise. A related task is choosing a name for making reservations over the phone (I have a small amount of local fame in some circles for using Alexander Adams as a reservation name.)
Then there’s Uyeno’s playful coinage coffeenym.





