Briefly, an ad from the Lucas Film (gay porn) studio, for their subscription service, with a double entendre that they probably couldn’t have avoided but almost surely welcomed:
Mac’s subscription to the Lucas Film service enabled him to
Download three or four times a day — even at work, though
There the practice gave new meaning to the expression
Messy desk.
So: a nouning of the verb to download (digital content) OR the noun load ‘(large) amount of material being carried or stored’ (used with reference to semen: a cumload), so that the verb to download in the caption conveys ‘to masturbate to ejaculation’.
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