Alongside the big reveal

… is the big conceal. With the nouning conceal ‘act of concealing’, used in contexts where neither concealing nor concealment will quite do. (On the big reveal, see here.)

Sometimes the big conceal is paired with the big reveal:

Innovation Folklore & Fairytales – Self deception and the stories we tell

From the big reveal to the big conceal  (link)

But it can stand on its own:

When it came to playing Hide and Go Seek as a kid, I was always more into the “hide” part, which, as a woman, has translated to owning a lot of concealer and a concealer brush (link)

[on dealing with deodorant streaks] THE BIG CONCEAL If all else fails, throw a scarf on or if residue is at the bottom of the dress, alter the hem by tucking it up with double stick tape, wig tape or safety pins. (link)

And (as with reveal) the nouning can occur unmodified:

The Conceal Book Shelf from Umbra is like nothing you have ever seen before! This book shelf, which holds up to 15 pounds of books, screws directly into a wall stud and presto – you have an invisible book shelf! (link)

[San Jose CA rock group] The Conceal (link)

A bonus: the bit of language play the big conceal ‘the movies’ — a substitute for the big screen in this sense:

Jim Varney’s brilliant “Hey Vern!” character, Ernest P. Worrell, not only translated well into a children’s television show, but also became a successful series on the big conceal. (link)

In 1993, he made his Broadway debut in “Anna Christie” in which he co-starred with . Proper for his responsibility in this play, Neeson was nominated pro a Tony. When he returned to the big conceal, Neeson again co-starred with Richardson in the movie (1994). (link)

Conceal for screen — get it? (It took me a little while to catch on.)


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