In television commercials that recently came past me: yummify (and more) in a 5-hour ENERGY commercial; and waffulicious in an IHOP commercial. yummify etc. On this site, a commercial exhorting us to “Yummify your 5-hour ENERGY” (and prominently featuring a lumberjack, presumably because lumberjacks are really energetic). In addition to yummify and yummification, we get … Continue reading Commercial playful morphology