From my back files, this entertaining story in the MediaPost Marketing Daily on April 21st, “Haagen-Dazs Gelato Launch Uses ‘La Dolce Vita’ Theme” by Karlene Lukovitz, beginning: Häagen-Dazs – the ice cream brand with the Danish-sounding name that was actually created by a Polish immigrant in the Bronx in 1961 — is celebrating all things Italian in … Continue reading Tasty names