Follow-up to the Häagen-Dazs gelato campaign here, with its tasty names: a story in Stanford Magazine of July/August about research by my colleague Dan Jurafsky: “Why Ice Cream Sounds Fat and Crackers Sound Skinny: Words carry weight. A linguist explains”. The brief version: … front vowels are used in words for small, thin, light things, and back … Continue reading Tasty names 2