In the latest (January 30th) New Yorker, an “Annals of Ideas” piece by Jonah Lehrer, “Groupthink: The brainstorming myth”, on brainstorming as a spur to creativity (the evidence indicates that brainstorming without criticism is ineffective; that successful collaborations tend to involve people with strong social connections to one another; and that physical proximity enhances creativity). … Continue reading Building 20