Back in “The rumor mill”, Dingburgers gossipped about American advertising icons — Tony the Tiger, the Jolly Green Giant, the Seidlitz Elf, Cap’n Crunch. Of those, the Seidlitz Elf is by far the most obscure. But here, from Warren Dotz and Jim Morton, What a Character! 20th Century American Advertising Icons (1996), is the elf … Continue reading The Seidlitz elf
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